TrueCommerce Connections is an opportunity for users of all TrueCommerce solutions to come together as a community. Attendees will have several opportunities to share their successes and lessons with peers, as well as meet members of the TrueCommerce team face to face. Below you'll find the agenda that was specifically designed for Nexternal users. Of course, you are welcome to attend any session that you would like.
TrueCommerce Connections - Agenda for Nexternal Track
Monday May 6th
3:00 PM - 7:00 PM Registration
You can register and pick up your conference materials starting Monday May 6th at 3:00 PM before the welcome reception and on Monday May 7th in the morning.
7:00 PM - 9:00 PM Welcome Reception
Enjoy heavy appetizers and drinks in the hotel. Network with other attendees and TrueCommerce staff.
Tuesday May 7th
8:30 AM - 9:30 AM Welcome and Opening Connections 2018 by TrueCommerce CEO
Welcome to Connections 2019! We chose the name of the conference for a reason - there is no denying that connecting your business to the rest of the world has become increasingly important to your success. Join Mike Cornell and Ross Elliott as they update us on how TrueCommerce helps you grow your connected communities - customers, suppliers, channels and systems.
9:30 AM - 10:45 AM Keynote: Scott Bloom
Our keynote speaker, Scott Bloom, is guaranteed to make you laugh. A veteran comedian and TV personality, Scott is excited to bring his acclaimed humor and fresh perspective to conference attendees.
11:00 AM - 12:00 PM Networking Topics
This session is an interactive networking session where members of the TrueCommerce team will facilitate questions that are topics of interest to the community. Find the question that you are most interested in and join the conversation. You have the opportunity to learn from your peers that actually use TrueCommerce solutions to understand how to solve your issues and be more successful.
12:00 PM - 1:15 PM Tuesday Lunch
1:15 PM - 2:00 PM What's New with the Nexternal Platform
Meet other Nexternal eCommerce platform users who will discuss tips and tricks that have helped them not only become more efficient, but have provided a great experience for their customers. Additionally, meet the Nexternal team who will provide an update regarding "what's new" for the eCommerce platform, and what we have planned for 2019.
2:15 PM - 3:05 PM Targeted Email Strategies
Are you blasting the same email message to all of your customers? If so, chances are that your unsubscribe rate is too high and your sales per email are too low. We live in an age where customers want you to feel like you are messaging them directly. In this session we will show you how our more sophisticated customers are marketing to their customers. You will learn how to leverage both MailChimp and the Order History search in Nexternal to drive sales from your email marketing campaigns.
3:15 PM - 4:00 PM Tax Compliance - Staying Ahead of the Auditor
During this session (hosted by our Partner, Avalara) you'll learn about recent legislative changes that impact your business. Retailer - states are moving quickly to increase tax revenue on interstate commerce. Manufacturers - compliance around exempt sales is now required even without or minimal taxable sales. Global Sales - cross border complexity impacts your growth, customer satisfaction and profitability. Omni Channel - learn about how marketplace sales fit into your compliance strategy.
4:15 PM - 5:00 PM Light Keynote and Recap
Description coming soon!
6:00 PM - 10:00 PM Customer Appreciation Event
Spend some time with fellow customers and TrueCommerce Executives at Topgolf. Whether it is your first time swinging a club or if you have 2 handicap, you won't want to miss this amazing event.
Wednesday May 8th
8:30 AM - 9:30 AM Panel Discussion with Analysts, Customers, Partners on Supply Chain Trends & Challenges
Description coming soon!
10:00 AM - 10:45 AM Shopping Cart Recovery
Have you ever started placing an order on a website and been distracted by a text message, unexpected phone call or someone walking into your office? Hours later you get a short email reminding you that you left items in your cart and you think, "Wow, that is great. How did they do that?" That process is called shopping cart recovery. 74% of shoppers that add something to their cart will abandon it before completing their purchase. In this session we will reveal best practices for shopping cart recovery.
11:00 AM - 11:45 AM Pack & Ship - Take Your Fulfillment Operations to the Next Level!
The TrueCommerce Pack & Ship solution, part of the Foundry Platform, consolidates multiple disparate applications into one simple web-based application that is tightly integrated with your ERP, eCommerce platform, TrueCommerce EDI, and the carriers you leverage to fulfill orders. During this session we'll review how Pack & Ship streamlines operations by integrating vendor compliance and shipping directly into the physical workflow of packing orders in your warehouse operations. Learn how your organization can unlock efficiencies, improve order throughput, and reduce vendor compliance offsets with the Pack & Ship solution.
1:00 PM - 1:45 PM Best Practices in Online Store Design
Lack of website optimization can lead to lost revenue, and lack of brand loyalty. If you would like to convert more of your shoppers into actual paying customers, then join the eCommerce experts for an interactive session focused on website improvements that will optimize your overall shopping experience offering. In this session we will look at sites from attendees and recommend some ideas to improve the experience.
2:00 PM - 2:45 PM Hidden Gems - Tips & Tricks to Gain an Edge
In this interactive session, Nexternal's product manager will show you how to get the most from your Nexternal platform by applying some of the tips and tricks that help users streamline their business and give them that extra edge. Some merchants aren't aware of the breadth of tools included in Nexternal. We'll review some of our newer tools like order tagging, order imports, and enhanced email customization. We will also visit some popular features like triggers, shipping overrides, and automated review reminders. Make these tools work for your business!
3:00 PM - 3:45 PM B2B eCommerce for Manufacturers and Distributors
Do you struggle to capture B2B orders on your website while offering products and pricing that are unique to your customers? One of Nexternal's core competencies is the ability to offer an eCommerce platform that can be tailored to meet your exact needs. We will show you just how easy it is to build out a site where each of your customers can access products and pricing specific to them and their business needs. We will also offer some best practices around B2B eCommerce.
4:00 PM - 5:00 PM Light Keynote
Description coming soon.
Thursday May 9th
8:30 AM - 9:30 AM TC Update/ Panel Session
The TrueCommerce ecosystem includes a diverse group of companies including manufacturers, distributors, retailers, etailers, logistics providers and many more. The common thread that they share is the desire to optimize the buying, selling and delivery of goods and services. Join us as Ross Elliott moderates a thought leadership panel that will share their thoughts on how the rapid pace of innovation in areas such as digital commerce, retail, fulfillment and replenishment affect both the current state and future trends in our businesses.
9:45 AM - 10:30 AM Pulse: Business Critical Dashboards
Whether you're aware of it or not, your business is constantly collecting mass amounts of data. You may be asking yourself, "How can I leverage this information to take my business to the next level?" TrueCommerce's Analytics Solution, Pulse, uses Key Performance Indicators (KPIs) to provide real-time, visual snapshots of your company's performance. Learn how Pulse can help you gain better visibility into your business and drive operational and strategic decisions.
10:45 AM - 11:30 AM Using Google Analytics with Nexternal
Most of our clients use Google Analytics in addition to the Order Management System Dashboard to gain visibility into shopper behavior. In this session we will teach you how to make sure your Google Analytics is setup correctly, look at some of our favorite reports, and also teach you about UTM variables for tracking marketing campaign success.